Food Trends 2020 by Nosh: an inspiring article by Beth Kaiserman – in a nutshell:
“In 2020, brand should cater to ‘conscious and connected’ consumers”.
1. Beyond a trend: plant-based
2. Sustainability means real change
3. Convenience reaches the refrigerator
4. Brain Boost
5. (Alternative) Flour Power
For the DACH region, I personally see the points 1 and 2 as key, and 5 as rising.
Ask for our study:
“Fantastic Flexitarians. About the powerful potential of a rising and striking community.”
“You want to be loved by Flexitarians? There you go: all you need to know about these intriguing Neo-Foodies. What they like, what they expect, what they’re looking for, how to convince them. With the concrete implications for food brands - whether veggie, vegan or conventional. Facts & figures, best of benchmarks, spiced up with a super fresh online survey. Get inspired!“